Proven results based on first hand experience with different cultures in multiple countries where the same business is conducted in a different way
EVERYBODY DOES THE SAME THING DIFFERENTLY
vanderlende starts with an international market development strategy as a foundation for a sustainable market presence
vanderlende activates the necesssary relationships in international markets, from customers to providers and other stakeholders
vanderlende manages and organizes in terms of organization building, staffing, location, business planning and more
vanderlende built a North American strategy for a large ($4B) European IT company with global operations to increase its footprint in the USA and improve its performance through strategic account planning by defining concrete next steps.
vanderlende works with a USA based regional operations of a European company specialized in material handling for its Latin American expansion (Mexico), including organizational design, developing local relationships and revenue generation.
vanderlende has advised investors regarding the international airline industry on developments and trends in profitability, the USA domestic and international competitive environment and the importance of cross-border alliances and joint ventures.
My LinkedIn Strangers
Connect with strangers on LinkedIn? The theory of the 6 six degrees of separation is more than a 100 years old. LinkedIn more than 10 years. The relevance of the ‘Strength of Weak Ties’ might be stronger than ever.
Why International Partnerships Fail
Did culture eats strategy for breakfast when KLM Royal Dutch Airlines failed to form a partnership with Alitalia? Understanding that ‘everybody does the same thing differently’ may have been ignored.
The Same Thing Differently
After twenty years in international business and after having lived and worked in nine countries, I have learned some things. Maybe something. Singular. Today, I am using it with my clients to develop international business.